Hypertrophy is one of the most common goals in strength training, yet it’s often misunderstood. Whether someone wants to build muscle, improve body composition, or increase overall strength potential, hypertrophy-focused training plays a key role. This article breaks down what hypertrophy is, why it matters, and how to train for it effectively. What Is Hypertrophy? […]

Mandi Walker delivered an outstanding performance at the USPA StrengthX Meet in Farmington, Utah, putting together one of her strongest powerlifting competitions to date. Competing under the United States Powerlifting Association (USPA), Mandi showcased not only impressive strength but also excellent meet-day execution, composure, and consistency. Mandi opened the day strong with a 325 lb […]

Congratulations to Rashanna for earning her OCB Bikini Pro Card in the Masters 35+ Bikini division at the Fire and Ice Classic under coach Carrie Hennessy and posing coach Annie Kirchner! This achievement represents a major milestone in Rashanna’s competitive journey — and a moment years in the making. “I’ve been competing in Bikini since […]

Congratulations to MJ Martinez for an incredible performance at the USPA FitCon Powerlifting Meet this August in Sandy, Utah! Competing under the United States Powerlifting Association (USPA), MJ delivered a flawless meet-day performance, going 9 for 9 and hitting personal records on all three lifts. This kind of performance is impressive on its own—but even […]

Earlier this year, Hannah earned her IFBB Fit Model Pro Card at the Olympia Amateur of Eastern Europe! This win was the result of years of hard work and perseverance. She first started working with Coach Chantel Hall in 2019 with the goal of going pro in the Bikini division. She had great results with […]

Our team had a wonderful time at the NPC North American Championships in Pittsburgh this past August. We created memories, achieved success, learned more about each of our athletes, and had fun! We are forever grateful to work closely with so many inspiring women who share our core values, work ethic, and who bring positive […]